VCash: Social Media Platform That Rewards Users
"Their professionalism stood out to us." - Narcis Sintoma, Co-Owner
About the app
VCash is bound to be a social media platform that rewards users for their contribution to the platform and it is the brainchild of two experienced entrepreneurs with extensive experience in the business world.
Nourished by a passion for transforming the social media landscape, the founders envisioned a platform that would not only engage users but also reward them based on key performance indicators (KPIs).
Their mission was to create a social media space where users could maximize their time and efforts, earning rewards for meaningful contributions.
Challenges
Before the official launch of VCash, the founders wanted to build a critical mass of users to ensure the app's success. However, they were concerned to develop and invest in a full-fledged MVP (minimum viable product) without an informed view on the market and the users themselves.
This led them to seek a solution that would allow them to validate their idea and gather feedback without risking a lot of money.
With this approach, the app can receive focused and relevant feedback early on, reducing the potential costs associated with developing a proof-of-concept (POC) app.
The realization that an interactive prototype is a game-changer often occurs in the middle of the development phase for most of our partners, which is why we often advise to start with a product prototyping workshop. A Figma prototype gives you the ability to experience the app's functionality before actual implementation and the prospect of utilizing the designs for immediate user interaction is pivotal in the decision-making process.
Solution
To address these challenges, we conducted a product prototyping workshop with the VCash team to understand their vision for the app and identify their target audience.
Our team offered a range of services to support VCash's development, including:
UI/UX design
Product design
Industry research
The project is one of the examples of how our team can help startups (and not only!) bring their ideas to life without breaking the bank.
No matter what type of business you have or how well established it is already, approaching your project with a product prototype workshop first aims to create a seamless and engaging user experience.
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